Mishkat is a lifestyle coaching brand that provides services such as personal consultations, individual sessions life coaching and an overall holistic program to help individuals live their authentic best self.
The brand used to communicate exclusively through their official website, but with Life Coaching growing as an industry there was a need to utilize social media to connect with existing clients and build relationships with potential ones.
The objective was to launch Mishkat on social media channels: Instagram and Facebook, and to touch the regional audience; more particularly consumers who are going through challenges, who have felt stunted since the pandemic and had a desire to grow personally and professionally. These are individuals who are looking to unlock their potential, work on their relationship with themselves and need to balance their mind, soul and body.
S3 Cubed was tasked with creating a strategic road map that raises awareness about Mishkat unique offerings, that drive consultation and leads which helps connect the brand to the right consumer base.